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Call Centre

Marketers & Call Centres

Developed in conjunction with experienced industry marketers, Merlin’s marketing management functionality allows you to handle every aspect of this diverse sector of the industry.

It is feature-rich, user-friendly and allows marketers to build a database of clients, telephone, email, mail or SMS them from Merlin and track the success and costs of these activities.

Merlin’s cutting edge, internet-based technology means you can:

  • Record your marketing activities for all types of ownership products
  • Build a complete database of lead and clients, track responses and sales and determine costs
  • Create, implement and track all marketing campaigns
  • Integrate with your current website for lead generation and online bookings
  • Build an online community for your staff and members to communicate directly
  • Run an efficient and effective referral programme
  • Build a complete database of leads and clients
  • Create and book prospective purchasers into tour time slots at a range of sales venues
  • Allocate tours to sales representatives or teams and then view their statistics with customised reports
  • Mine and market to your database using different methods direct mail, email, telephone and SMS.

And much more…